Pets at Home - Wainwrights Autumn

Wainwright’s is Pets at Home most successful own brand, loved by over a million dog owners, with a premium offering in a cluttered and competitive category.

To launch their Autumn/Winter range, we created a new campaign that brought to life all of those special moments that Wainwright’s helps to make special for dogs and their owners. The activity ran across all Pets at Home stores, online and across social media.

“Nothing is ever too much for the team at Fridays at Nine. We often have very fast turn-around requirements, especially in digital comms, and they are always responsive to our needs. We have complete faith in their client services team to understand our briefs even when they are very top line and they have been instrumental in supporting our internal studio with asset creation”.

Sarah Woodward, Commercial Marketing Manager, Pets at Home.